INDEPENDENT PROJECTS

Not client work, but just as obssessive.

01

Pre-Launch, Launch, Post-Launch of Blockbusters

Translating raw conversation into visual insights on emotional arcs, franchise loyalty, and the anatomy of viral fandom: using Brandwatch, I analyzed over 200K data points across five platforms to uncover global online discourse surrounding Marvel’s Avengers: Infinity War and Avengers: Endgame.

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02

Women, Money, Social Media

Money Talks: this proposal explores how financial discourse on social media platforms reinforces outdated gender norms, and how creators can flip the script. Backed by qualitative analysis and social trend mapping, it outlines a reframed strategy to empower women through financial education.

INDEPENDENT PROJECTS

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Artsynibs Studio

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